We make it happen


"Combining scientific backgrounds with in depth understanding of retail operations"

Dr Jean-Christophe Bennavail

Founder and CEO. Jean-Christophe has an extensive knowledge and 30 years experience in the research, development and implementation of advanced pricing, promotions and demand forecasting management solutions for the retail, petroleum, telecom and banking industry, both in the European and North American markets. Jean-Christophe graduated from the Institut Superieur de Gestion in Paris, holds an MSc from Cranfield Institute of Technology in “OR & Computer Science”, and a PhD from the University of Manchester in the area of “Pricing Decision Support Systems”. He co-founded Knowledge Support Systems (KSS) in 1993, now part of dunnhumby. Jean-Christophe is visiting Professor at EDHEC business School (France), teaching and running seminars on Business Analytics, Pricing and Revenue Management

Dr Evdokia Krasteva

Head of Mathematics. Evdokia has a 25 years experience in developing and implementing advance analytics solutions for retail operators across different markets and industry sectors such as FMCG, petrol, telecom and retail banking. Evdokia has a successful track in delivering modelling and optimisation solutions addressing key business processes, such as demand forecasting, pricing, promotions and assortment optimisation, market basket analysis or inventory management. Evdokia graduated from the Automatics Department of the Technical University – Sofia, specialising in optimisation and control. She holds a PhD degree in decision making under uncertainty

Krasimir Mihaylov

Chief Systems Architect. Krasimir is responsible for the design and development of Retail-Analytics high-availability and scalable deployment platforms. Krasimir’s development effort focuses on enterprise grid analytics architectures and technologies, aimed at delivering Retail-Analytics' highly scalable and robust infrastructure and data management systems. Krasimir has also a strong interest in advanced security and encryption technologies and the design of multi-user services. Krasimir graduated from Manchester University with honours degree in Computer Science.